Written answers

Thursday, 30 November 2023

Department of Culture, Heritage and the Gaeltacht

Departmental Advertising

Photo of Gerald NashGerald Nash (Louth, Labour)
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389. To ask the Minister for Culture, Heritage and the Gaeltacht the amount her Department spent in 2021, 2022 and up to 27 November 2023 on advertisements with a website (details supplied); and if she will make a statement on the matter. [53061/23]

Photo of Catherine MartinCatherine Martin (Dublin Rathdown, Green Party)
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My Department uses online advertising as one of the many tools at its disposal to inform citizens of its programmes of work, including public consultations and major events. Social media has become increasingly important in recent years and my Department is conscious that many citizens rely on online platforms to keep apprised of current events.

I am advised, that digital advertising spend on the platform to which the Deputy refers for the years 2021 and 2022, and to date in 2023, is €1,887.

At all times value for money is a critical consideration.

Regarding bodies and agencies under my Department’s remit, these matters are operational matters for the agencies themselves.

Photo of Gerald NashGerald Nash (Louth, Labour)
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390. To ask the Minister for Culture, Heritage and the Gaeltacht the amount her Department spent in 2021, 2022 and up to 27 November 2023 on advertisements with two websites (details supplied) respectively, in tabular form; and if she will make a statement on the matter. [53081/23]

Photo of Catherine MartinCatherine Martin (Dublin Rathdown, Green Party)
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My Department uses online advertising as one of the many tools at its disposal to inform citizens of its programmes of work, including public consultations and major events. Social media has become increasingly important in recent years and my Department is conscious that many citizens rely on online platforms to keep apprised of current events.

I am advised, that digital advertising spend on the platforms to which the Deputy refers for the years 2021 and 2022, and to date in 2023, is €33,147. As both platforms are owned by one parent company, figures can only be provided in aggregate.

At all times value for money is a critical consideration.

Regarding bodies and agencies under my Department’s remit, these matters are operational matters for the agencies themselves.

Photo of Gerald NashGerald Nash (Louth, Labour)
Link to this: Individually | In context | Oireachtas source

391. To ask the Minister for Culture, Heritage and the Gaeltacht the amount her Department spent in 2021, 2022 and up to 27 November 2023 on advertisements with a website (details supplied); and if she will make a statement on the matter. [53098/23]

Photo of Catherine MartinCatherine Martin (Dublin Rathdown, Green Party)
Link to this: Individually | In context | Oireachtas source

My Department uses online advertising as one of the many tools at its disposal to inform citizens of its programmes of work, including public consultations and major events. Social media has become increasingly important in recent years and my Department is conscious that many citizens rely on online platforms to keep apprised of current events.

I am advised, that digital advertising spend on the platform to which the Deputy refers for the years 2021 and 2022, and to date in 2023, is €46,143.

At all times value for money is a critical consideration.

Regarding bodies and agencies under my Department’s remit, these matters are operational matters for the agencies themselves.

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