Written answers

Thursday, 5 June 2008

Department of Community, Rural and Gaeltacht Affairs

Departmental Advertising

3:00 pm

Photo of Leo VaradkarLeo Varadkar (Dublin West, Fine Gael)
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Question 148: To ask the Minister for Community, Rural and Gaeltacht Affairs if agencies, boards, quangos or other bodies within the remit of his Department have carried out advertising campaigns to promote policies or programmes being implemented by those agencies or by his Department in the years 2005, 2006 and 2007; the campaign or relevant programme; the cost of advertising in publications, broadcast advertising, on-line advertising, outdoor advertising, and other forms of advertising as well as consultancy or production costs for each of these years; and if he will make a statement on the matter. [22343/08]

Photo of Leo VaradkarLeo Varadkar (Dublin West, Fine Gael)
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Question 149: To ask the Minister for Community, Rural and Gaeltacht Affairs if agencies, boards, quangos or other bodies within the remit of his Department have carried out or will carry out advertising campaigns to promote policies or programmes being implemented by those agencies or by his Department in the course of 2008; the campaign or relevant programme; the cost of advertising in publications, broadcast advertising, on-line advertising, outdoor advertising and other forms of advertising as well as consultancy or production costs to date in 2008; the anticipated cost by the end of 2008; and if he will make a statement on the matter. [22357/08]

Photo of Éamon Ó CuívÉamon Ó Cuív (Galway West, Fianna Fail)
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I propose to take Questions Nos. 148 and 149 together.

It is not feasible within the timeframe provided to readily compile the wide data sought by the Deputy in relation to advertising campaigns carried out or undertaken by the bodies that come within the ambit of my Department for the period 2005 to date. Accordingly, I am arranging for the material to be compiled by my Department and provided directly to the Deputy within the coming week.

Photo of Leo VaradkarLeo Varadkar (Dublin West, Fine Gael)
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Question 150: To ask the Minister for Community, Rural and Gaeltacht Affairs if his Department has in the year to date or intends by year end to carry out any advertising campaigns to promote policies or programmes being implemented by his Department; the details of those campaigns; the costs of advertising in publications, broadcast advertising, outdoor advertising and any consultancy or production costs incurred in the year to date, the costs that are expected to be incurred by year's end; and if he will make a statement on the matter. [22371/08]

Photo of Éamon Ó CuívÉamon Ó Cuív (Galway West, Fianna Fail)
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My Department has not engaged, nor does it intend to engage, in any campaigns of the nature referred to by the Deputy in 2008. For the sake of completeness, however, I should add that my Department is currently providing support of €171,500 in total over three years to an international marketing programme entitled "Ireland's Islands", which is being managed and delivered by Fáilte Ireland. The objective of this programme is to enhance the awareness of the islands of Ireland as attractive locations to visit and to increase the number of visitors to the islands from abroad. While not an advertising campaign, per se, it includes certain elements in relation to which some advertising costs may arise.

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