Catherine Noone (Fine Gael) | Oireachtas source

No. I do not know what the Senator is talking about exactly. The technology exists to target certain groups with advertising on the Internet and, conversely, if companies play ball, the technology exists to actively avoid them. Whether that is physically possible to enforce is another day's work but it is technically possible and the option should be explored by the Department. We come across this a lot when it comes to the Internet. Other states in Europe have done this but we need to consider creating a ministerial post so that a Minister is responsible for the Internet because so much of life is online now, and will protect citizens.