Tim Lombard (Fine Gael) | Oireachtas source

I am looking for clarity. If one were to go into an airport tomorrow morning and buy a keyring with Guinness on it, which are for sale at every airport, will it be the case that if a 17 year old has a keyring with Guinness on it, it is a breach of this legislation? Let us take the example of hats or other garments. I was trying to make the point earlier that Guinness is more a symbol of Ireland in many ways. I have no issue with Guinness as I would not touch it. The Guinness brand became more of a symbol, when people came to Ireland they were not buying stout, Guinness was the only thing they would buy and that is what they looked for. Regarding the advertising of that on items for those under 18 years old, will it come back on the person who imports or manufacturers the goods with this branding or will the retailer who sells it be liable? What would the fines be?