Paudie Coffey (Fine Gael) | Oireachtas source

I welcome the Minister of the State to what is a very important debate on alcohol use and abuse in this country. The vast majority certainly agree with many of the provisions in the Bill. Some of us have concerns that we can tease out at a later stage. I recognise and the Minister of State has just explained that amendment No. 1 gives the Minister of the day the mechanism to implement the orders or provisions in the Bill on a case-by-case basis as required. This is particularly important in respect of the economic climate in the Border regions in light of Brexit and the impact it could have on the local economy in the Border areas, particularly with regard to the minimum pricing proposals with which I fully agree. Alcohol abuse in this country is due to the availability of low-cost alcohol to people who, unfortunately, find themselves abusing it.

I have a genuine concern about minimum alcohol pricing. I have not been lobbied to the extent that some have said but I am concerned that some of the trade would automatically be displaced to Northern Ireland. The Minister of State can clarify it for me but I presume that this amendment allows her to ensure that, as far as possible, there is a simultaneous policy with the authorities in Northern Ireland so we do not put ourselves at a serious disadvantage economically and, at the same time, do not achieve the objective of the Bill, which is to reduce the consumption or abuse of alcohol. If it is available within miles across the Border for a much reduced price, we have a serious problem. Could the Minister of State clarify whether this amendment allows her to phase in the Bill at an appropriate time?

The Minister also mentioned advertising measures.I presume I am correct in thinking, again to allow the Government time to implement the provisions, the legislation will allow existing sponsorship contracts to expire so that we do not interfere with them. I am referring to sports clubs or others that have sponsorship deals and advertisements with alcohol firms or distributors. Is that reason for this provision? Does it allow such organisations to continue as normal while the Government can implement it but give due notice?

I agree with my colleague, Senator Paddy Burke, that there are not enough prominent, high profile sports people enforcing the idea that alcohol is bad for a person. Many high profile sports people are members of the Pioneer Total Abstinence Association or do not drink at all and it would be good to hear their voices in this debate. They could help young people realise that there is an alternative to alcohol abuse and fight off the strong influence of advertisements about alcohol.