The exact basis of the funding for the programming that will be supported is not spelled out in this Bill. It is easy to overlook the fact that a broadcaster incurs two kinds of costs in creating public service broadcasting. The first is the actual cost of making the programme itself. However, this is not the end of the matter. In arriving at the total cost for the broadcaster, the income foregone by broadcasting that particular programme, rather than a popular one that can raise more advertising revenue, must be taken into account. This is an issue since the Bill specifically provides that the programmes funded be broadcast at peak viewing or listening times. I approve of that proviso. Otherwise, we will be paying good money to have programmes aired when half the country is asleep, a little like "Oireachtas Report". However, by insisting that they go out at peak times, we are putting a cost on the broadcasters. If they are not recompensed for that cost, the incentive to compete for this funding will be greatly reduced, if not removed altogether. Under this scheme, we are paying to make things happen that would not otherwise happen. We have to make sure that sufficient money is paid to the broadcasters.