We sold ourselves abroad on the three Ps principle – people, place and pace. Unfortunately the old Ireland of the welcomes is fast disappearing. We are all too busy and many in the front end of the service are not Irish anyway. Young Irish people are not always pleasant servers. It costs nothing to say, "please", "thank you" and "hello" and smile. Mr. Rudi Giuliani, the former mayor of New York, introduced a Smile New York campaign. I wonder how that would go down with taxi drivers in Dublin who do not seem to know how to smile or show any courtesy to tourists and who seem to take tourists for granted. If we take tourists for granted we will lose them for good.