The remit of the new authority will be to promote tourism within the State and the development of tourism facilities and services, including the promotion of training, human resource and marketing skills development in the tourism sector. With responsibility for international tourism marketing now resting with the new all-Ireland body, Tourism Ireland Limited, the intention is that this new authority, to be known as Fáilte Ireland, will work closely with the tourism industry supporting the further sustainable development of the sector in Ireland. Perhaps one word, "synergy," best sums up the new body. By taking the best from Bord Fáilte and CERT, the National Tourism Development Authority will be able to influence the tourism market through cohesive policy implementation.