Seanad debates
Wednesday, 13 November 2002
Tourism Industry: Statements.
I am convinced from my recent visits abroad that we need to sustain strong marketing campaigns to ensure that Ireland remains in the minds of potential visitors and to meet the more intense international competition that has emerged recently. My objective during the recent discussions on the departmental Estimates for 2003 was to ensure sufficient funding would be available within the tourism budget to mount robust marketing campaigns in our key target markets next year.
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