The point I am endeavouring to make is that, while there are problems in the tourism industry, there are also great opportunities and that we must not damage the business by failing to recognise the reason tourists come here. They come here because of the attractions of the location, but they also want value for money and there are indications that they are not getting it. If it is obvious that they are not getting value for their money, it will seriously undermine the tourism business over the next four or five years and instead of a doubling of the numbers coming here, we will see a continuous decline.