Charlie McConalogue (Donegal, Fianna Fail) | Oireachtas source

The Deputy's point on the potential for an all-island scheme is one that I am very open to exploring. We had a very constructive engagement with the Northern Ireland agriculture minister, Mr. Edwin Poots, during the week. There is strong potential for looking at how we collaborate and an all-island brand. Our tremendous grass-fed product is well established as is the tremendous contribution made by suckler beef. Everyone's objective is to try to maximise the price we get for that quality product on international markets and achieve a premium for it. In conducting its research, Bord Bia's objective was to ensure that the PGI that is finally agreed, submitted and approved will be one that is attractive to the consumers to whom we wish to sell it and achieves a good price.

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