Robert Troy (Longford-Westmeath, Fianna Fail) | Oireachtas source

I thank the Ceann Comhairle's office for allowing me to ask this question in the absence of Deputy Cowen. As an advocate for the designation of a heart of Ireland brand, I welcome that the Minister recently announced this brand. What criteria was applied by the Department in designating the heart of Ireland tourism geographical area and is the Minister satisfied that sufficient funding has been put in place to ensure there is an adequate marketing fund to establish and promote this brand on the international stage?

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