Dáil debates

Wednesday, 28 February 2018

Ceisteanna - Questions (Resumed)

Departmental Communications

1:40 pm

Photo of Mary Lou McDonaldMary Lou McDonald (Dublin Central, Sinn Fein) | Oireachtas source

In response to a parliamentary question from Deputy Ó Broin yesterday, the Taoiseach said that an indicative budget of €1.5 million has been allocated for publicity in respect of Project Ireland 2040 and confirmed that the launch event for this plan cost approximately €45,000.

This is a ludicrous abuse of taxpayers' money, particularly given that so many elements of this development plan and capital projects had already been announced and were not new. If this was about investing money into promoting an important public policy, it would be fine. For example, with initiatives on road safety or BreastCheck, everybody can see the absolute common sense and public value in investment of that nature. What we are witnessing is not a comprehensive citizens' awareness programme, as the Taoiseach has previously described it. Effectively, it is the promotion of an election and a political manifesto and agenda in the final analysis on behalf of the Fine Gael Party.

We are now confronted with a matter of very serious public concern. I accept that much of the banter in the early days about the strategic communications unit might well have been understood to be - might well have in fact been - just party political banter and positioning.

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