Imelda Munster (Louth, Sinn Fein) | Oireachtas source

As the Minister will be aware, Britain accounts for 40% of visitors to the island of Ireland, the largest number of any country. To date, the approach taken by Tourism Ireland and Fáilte Ireland has been to market existing amenities. While some grant aid is available to develop amenities, it has not been enough to encourage visitors to some parts of the country. It appears that areas where tourism is weak but has significant potential have been left to their own devices and have not been prioritised or developed. Will the Government consider the establishment of a targeted policy plan to assist areas with significant tourism potential to help increase tourist and visitor numbers?

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