Ulick Burke (Galway East, Fine Gael)

The Minister gave an undertaking that, in conjunction with the Minister for Health and Children, he might ban these particular products. I welcome the advertising code on alcohol that was published yesterday, even though it was only voluntary, but if the Minister does not amend the Bill to ban the sale of products such as these, then we are turning our back on one of the most deadly instruments out there. They can be bought on-line and delivered to the home. The idea behind them is that the individual buying them can hide them on his person.

The voluntary code published yesterday states that the Broadcasting Commission of Ireland has a separate advertising code, stipulating that alcohol advertising shall not link the product to physical well-being or sexual attractiveness. One of the promotions that I have before me clearly indicates the latter category. I want the Minister to act on that.

See this speech in context