Dr. Tom Mc Donnell:

It is a very good and complicated question. On headhunting academics, it is a case of striking while the iron is hot. This is the opportunity to bring them over. In many ways, one of the things about technological change, disruption and innovation is that we often do not know in advance what is going to happen. We do not know what the new technologies are going to be, how they are going to play out or what is going to be successful. If we knew that, things would be very easy.

Specific types of product are currently at risk, such as whiskey and butter. That implies there would potentially be very specific job losses. That is why I emphasised the point about-----