Mr. Gavin Deans:

It would never be 100% like for like. That 65% is always going to be 65%, whether that is for a service or for cash. We spoke about barter agencies earlier. Every agency and different clients have different rates, based on the commitment that they spend, the long-term agreements that they have with us, the size of the agencies and different things. The barter is different because that tends to be coming from a client that will not spend it any other way, unless it is through these barter agencies. They have created a new currency in barter agencies. It is mainly being driven from those agencies in the UK. If we did not take that revenue, we would be down a lot. The difference when I refer to the contra account is that in that case, we get tickets or something of value in equivalent for the advertising space that we currently have. Where the barter is different is that it is an agency set-up, and is based on the clients they have. We will only get that amount of revenue for it. I would be happy to bring Deputy Griffin through the details of the numbers.