Mr. J.J. Kavanagh:

The demand for this product is a worldwide phenomenon. One of my daughters is out in Asia. She is going from spot to spot. That is what goes on. They come in, they are here for three, four or five days and that is it. In Dublin, they go to Guinness and they go down to the cliffs. They might go to the Giant's Causeway and Galway. That is it. If you change that, you might impede demand for people coming to the country. You have to be very careful to get the balance right. Ireland is a relatively small country so it is important that we have what people want. They have a bucket list - the cliffs, Galway, Belfast and the Giant's Causeway. They are the number ones in the country.