Mr. Rory Montgomery:

I am saying that. It is a question and this is an issue which we are talking about pretty constantly with our funders outside even the context of the annual budget process. At the same time, we are mindful of the pressures on them. As Ms McKay has rightly said, there is a risk that the shoestring, as it were, of the budget could snap. This year, for the first time, we are having to dip a little bit into our reserves to cover our current expenditure. That is obviously not sustainable.

I believe the Senator is correct in that if it was possible to come up with a longer term strategy, I would agree absolutely with that but this is an ongoing discussion and part of it is an appreciation that individuals concerned from the industry are fully aware, as we have heard, of the benefits of the press council. It is important for that to feed through to everybody on the commercial side as well as on the editorial side.