Dr. Leo Pekkala:

To us, it means access to the media, the capabilities of producing and using media and being part of the media discussion, and being an active citizen in society. It combines an holistic perspective, as we see it. It is not just a technical skill; it is a kind of competency, but not only in regard to digital natives, given I do not really believe in digital natives. Young people may have technical skills, but whether they have critical thinking skills is another issue. To be media literate, you also need to have critical thinking skills connected to the technical skills you may have.