Ms Niamh Brennan:

It definitely will be a challenge. There is no point in saying otherwise. However, the fact that there have been empty supermarket shelves in recent months has made them come to a realisation that they need to do something to change things. They are cognisant of the fact that growers need some sort of support if they are to remain confident. If that is in the form of a retail charter, then that might entice them to sign up to it.