Mr. Niall McCormack:

Is the Senator asking what we would be putting into the wonky fruit brand if such a brand existed here? Tesco in the UK has such a brand. Basically, misshapen vegetables go into a pack that is bigger than ordinary packs and represents better value for the consumer. At home my brother was involved in carrots. He used to grow approximately 90 acres of carrots, but he got out of it. The number of trailers of misshapen carrots and forked carrots going into animal feed was an absolute disgrace 15 or 20 years ago and it has not gotten any better. We have wonky fruit on our farm, but thankfully we are able to sell it in packs to local people, or people who come round to the farm, for jam and that sort of thing. There is only so much of that we can do. It will depend on the supermarkets coming up to the plate.