Mr. Tom Ryan:

The difficult part for us is that 400 or 500 games are played in a year and perhaps 40 or 50 of them will generate some kind of a return. It is similar to what my colleagues in rugby have said. The imperative is to try to generate a reasonable return from those 40 or 50 matches so that it funds our Nicky Rackard and Christy Ring competitions. We have a responsibility to try to earn a decent and reasonable income by whatever means, whether it be through the turnstiles or through broadcasting for those games.