Mr. Paul Farrell:

There definitely are. During Covid, we had a lot of collaboration on simple things such as camera crews going to do news from a safety perspective in the midst of the pandemic. That has efficiencies down the line. Equally, with studio resources and so on, there is a lot of opportunity to collaborate, and we are all making big investments physically. As Ms Ní Chaoindealbháin knows better than I do, the operation of a TV station is a multimillion-euro investment every year just to keep up to pace with technology and requirements. That is one area where there is obvious opportunity in respect of the infrastructure, collaboration on studio work and so on.

The bigger area involves the things we have talked about here, that is, the distribution opportunity, how we can come together instead of each of us spending millions each year on an app or a player, and talking to platforms and saying, "This is an Irish public service - do you want to look into getting a single voice and a single route to Irish audiences?", initially locally and then, as Ms Ní Chaoindealbháin said, globally. There are loads of opportunities for collaboration. We talked about this outside in the broader sense. The example of "Holding" involves collaboration through to our relationship with ITV in the UK, then looking to do something in Ireland. There are so many conversations going on that we could bring this together, a bit like how one incentivises people appropriately to get them to use other parts of the country, not just the main parts of Dublin. Collaboration is the only way forward for the sector.