Réada Cronin (Kildare North, Sinn Fein) | Oireachtas source

I thank Ms Costello for her paper. It is really interesting and music to my ears. Even in politics sometimes, politicians do not talk about citizens anymore; they talk about consumers. Politics has nearly become something where people consume a brand. The level of transformation we need is massive. We must look at advertising. If people do not need stuff, should we really be encouraging them to get it?

I have a question for Client Earth. What sort of advertising bans is it talking about in its proposal? There are some concerns because some people feel it might be public transport, which we need to use. Could Mr. White clear that up for me?

It is good to see an increase in the number of complaints across the EU, but it is bad to see that they are needed. Could Ms Twomey discuss the penalties involved? I believe they are minimal. Does she think that the ASAI should be more involved and make a better effort to publicise bad practice and when there are findings of greenwashing? Companies value their reputations greatly. If companies had to take out ads in order to correct previous incorrect ads, it could be something we could look at. Does the ASAI actively communicate with these global companies? They have reputation managers. Is there any correspondence or communication with them when the ASAI finds that a company is guilty of greenwashing in an ad?