Mr. Seamus McCarthy:

That I cannot say because I am not familiar with marketing or advertising spends. One would certainly see figures for advertising and marketing in a public sector body. It would be obliged to provide that level of detail but there is a much greater level of breakdown because it is public money and the users of the accounts, which include members of this committee, as well as overseeing Departments and so on, expect a public sector body would give much more detail about its expenditure.