Oireachtas Joint and Select Committees

Tuesday, 29 November 2022

Joint Oireachtas Committee on Climate Action

Role of Media and Communications in Actioning Climate Change: Discussion

Photo of Lynn BoylanLynn Boylan (Sinn Fein) | Oireachtas source

Yes, if we have a bit of time. I want to ask Dr. Lunn whether the ESRI has done any analysis on looking at what Mr. Eric Lonergan and Ms Corinne Sawers refer to as extreme positive incentives for change, EPICs, rather than looking at penalising people and using the taxation model, whereby we make things cheaper or provide those extreme incentives that have been shown to be more productive. The Environmental Protection Agency, EPA, research on turf cutting clearly stated that a ban without alternatives was going to be a disaster, and we are seeing that play out. Is the ESRI looking at evidence around the model the Supercharge Me: Net Zero Fasterbook put out to show those extreme positive incentives are more productive than penalising people. I would be interested to hear Dr. Lunn's view on that.

The other question is around the importance of climate literacy and educating journalists. I would like to hear whether there is a way we can protect the media. We are seeing a lot of panels of experts being presented where people come up on the radar and are nearly the go-to people then on certain subjects. However, they are representing independent think-tanks and the transparency around those think-tanks is not always clear. The Chair should not worry; I am not going to name the organisation. One body has been on the public airwaves quite a lot recently around the energy security issue, however. Its website mentions that it has corporate donors but it does not say who those corporate donors are. Is the ESRI doing any work with journalists around picking these experts and either asking questions publicly about who funds their organisations or ensuring they are actually independent and coming forward with independent information? Is the ESRI doing work with journalists around those bodies to give balance, which is what they are often brought on for?

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