Ms Elaine Sheridan:

I will just mention one other very important link, the teacher professional networks, which are the subject associations. We have national associations and regional associations. We have a banked list of 25 to 30 subject associations. These are included in our mailshots so, when we send something out, we are in direct contact with those specific subject associations.

They were very helpful last year in communicating with and encouraging their members. We keep them in the loop because it allows us to address a specific audience related to a given subject.