Mr. Liam McGroarty:

With regard to social outcomes contracts and under-represented groups, private investors will look for the best possible return. I will take as an example O'Devaney Gardens in Dublin. It is a tough area that would not be as good at applying for grants as Malahide. There is a different clientele with different connections and networks. A social outcomes contract would go into O'Devaney Gardens to see what it could effect very quickly in terms of increasing physical activity for various segments in society. They might look at men aged over 60 and decide they want to make sure they are physically more active than they are at present. The social outcomes contract operates best in an under-represented area because there is more return for the investor. The traditional grant system is not as effective in such an area because it does not have the wherewithal to make the grant application or the support services. This is why it would be effective in such an area.

To go back to the question on the FAI and the IRFU applying the best model, UEFA designed the model over the past four years using many academics and a huge amount of literature from around the world. The FAI took all of this data. We got all of the information on health metrics, education metrics and unemployment. We applied these to the generic model, as was done in rugby. UNESCO, the World Health Organization, the UN and the EU have assessed the model as the best in the world. There is nothing like it. It is applied in the Irish context using Irish data and GDP. This is why we say it is the best model applied in the Irish context.