Niamh Smyth (Cavan-Monaghan, Fianna Fail) | Oireachtas source

My next question might be better directed at Mr. O'Shea. It relates to comments and observations the representatives of the sector made during the earlier session. They talked about Fáilte Ireland’s very successful efforts to encourage people to get involved in the sector in the context of recruitment. They felt that while the campaign is only just up and running, it has been very successful. I think we are all aware somewhere at the back of our heads, having listened to discussions about it on the radio, of the need to encourage young people, in particular, to get involved in, and to consider a long-term career in, this sector. Our guests in the previous session felt people do not necessarily make the connection between what Fáilte Ireland is talking about with regard to the hotel sector and their own sector, comprising pubs and so on. Is there anything that can be done in the tourism sector to respond to that call?