Ms Celene Craig:

In broad terms, there is a requirement for regulatory knowledge. Regulatory skills and principles can be transferable from one area of regulation to another but there is also a very strong need for good knowledge of how platforms work and operate, how content is moderated, or otherwise, by platforms and how it impacts users. It is important there would be a strong understanding in the media commission of how this affects users. When the BAI was developing its policy, which was an iterative process over a number of years, the authority has been extremely mindful of the importance of ensuring that regulation should serve ultimately the users of media services, whether it be on-demand services, online platforms or broadcasting services. The knowledge, the regulatory processes, policies and skills can be transferred to other areas of content regulation in on-demand services and in the online space but some more specific knowledge and expertise, some of which have been touched on, for example, data analytics, and knowledge of algorithmic processes and the impact on how content is delivered to users, will need to be developed and grow over time.

We believe, however, there will be very significant interest, particularly among those who are committed to serving the public interest, in working in the media commission.