Oireachtas Joint and Select Committees

Wednesday, 23 February 2022

Joint Committee on Tourism, Culture, Arts, Sport And Media

Online Disinformation and Media Literacy: Ms Frances Haugen

Ms Frances Haugen:

Regarding anti-trust, I know that we want simple, sound-bite solutions. "Break up Facebook" is something that I can say in one sentence. It is clear and crisp. When we discuss engagement-based ranking and the idea that these algorithms are giving the most reach to the most extreme, polarising and divisive content, however, those problems are not just happening at Instagram and Facebook. They are happening on TikTok and YouTube. Breaking up Facebook does not solve that problem. Mandatory transparency and having other countervailing centres of mass can solve it.

If I could do any one thing, I would probably open more channels for inviting public participation in safety. For example, when we talk about the need to translate AIs into every language, there is a precedent of companies like Google developing tools that allow communities to transfer the companies' systems into the communities' own languages. Facebook could have a strategy like that. For example, there are 95 dialects in Ethiopia and six major language families. Facebook could decide that the only way it could ensure adequate safety in Ethiopia would be to have community involvement in building safety systems. That is probably the single fastest action to improve safety, but it would still not be rigorous enough. We need ongoing transparency and measures like mandatory risk assessments so that we can evolve with time.

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