Professor Kevin O'Connor:

There are a number of organisations that offer certification of claims relating to greenhouse gas emissions, carbon footprint and even biodiversity. What we are trying to do in the Farm Zero C project is look at certification and how we can validate and have certified our soil analysis, biodiversity and other things that are happening on the farm. We believe it is going to be very important because when one is trading carbon one's customer is going to require that one has certified one's carbon analysis. I am referring to that.