Oireachtas Joint and Select Committees

Wednesday, 3 November 2021

Joint Oireachtas Committee on Health

General Scheme of the Public Health (Tobacco and Nicotine Inhaling Products) Bill 2019: Department of Health

Ms Siobháin Brophy:

Currently, the advertising of e-cigarettes is prohibited on radio, television and online through the tobacco products directive. There is a recognition within the EU that more needs to be done in this area. The directive will be revised in the coming years. The EU Commission published a review of the directive and it recognises that more needs to be done around advertising, particularly in social media and how young people are targeted online. We anticipate the advertising of these products will be considered at EU level.

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