Ms Dee Forbes:

I am not sure if it is our role. I hear exactly what the Senator is saying and I sometimes share his frustration in seeing ads that are perhaps not unique for this market, but I also understand, as I used to have a marketing background, the challenges companies are faced with. It is something our advertising sales team regularly speaks to clients about. I am very happy for them to pose the question, investigate and ask if ads are available in Irish and if there is any interest in that, we can just see what is there. It is probably down to pressure on budgets from those organisations but I am very happy to talk to the ad sales team about it to see if we can at least canvas the market to see what the opinions are.