Ms Una Fitzpatrick:

I will come back to the point raised about online safety codes and the question as to whether they are effective or whether there is willingness. I know from my members that they are very eager to get involved in the establishment and development of online safety codes. As a sector and a membership group, they want to be regulated. We recognise now that the factors for investment in Ireland will substantially change based on OECD-level changes happening on the tax front. We have seen that among the top three reasons to invest in places, regulation is really coming to the fore. We see that even in Ireland. Looking at the biopharma sector, which is where my original background is, the companies present here are really well regulated. The Irish biopharma regulator is internationally well recognised and, as a result, attracts a lot of investment into the country because it is a strong but a fair regulator and is really respected internationally. That is really where we want to pitch this with the media commission. We want a strong and a fair regulator that works with all the stakeholders, takes a very pragmatic and risk-based approach and will enhance the reputation of the sector here in Ireland.