Ms Megan Reynolds:

That is a very interesting question. From the point of view of the quantitative piece of the survey, that is, the nationally representative piece that went out to the 500 16 to 22-year-olds, Spark used a panel provider in order to find all those people. They would have signed up previously and said they were interested in opting in to surveys, marketing communications and things like that, so that is where we sourced those particular respondents. For the qualitative piece, that is, the online community, we went through a professional recruitment agency which was able to find us the right candidates, in that we were looking for people from specific areas, who were of the right age. We were looking for school attendees, college attendees and new graduates to be involved. We used third parties to access the various different participants and respondents we had.