Paul McAuliffe (Dublin North West, Fianna Fail) | Oireachtas source

For full transparency, I wish to state that I use both of the products being discussed and have paid for political advertising, as, I am sure, have many politicians. The Bill seeks to regulate political activity during election periods. My first question is for Mr. Ó Broin in particular as Facebook permits political advertising. Does it believe that a year-round system would be more appropriate? I ask Mr. Ó Broin to address the creation of custom audiences and the SIPO requirement to apportion costs spent during the year in terms of being reused during a campaign.