Mr. Paul Kelly:

That was a question that we debated long and hard. We like to see a county fall into one brand area, because it is simpler for engaging with local stakeholders and local authorities, etc., but it also has to make sense when we are presenting it international visitors and sharing a map with them. I do not think that tourism development in Cavan has in any way been harmed by it, it has just made it a little more complex. It is something on which we are happy to continue to engage with the local authority and stakeholders, and keep it under review.

It is important that west Cavan is part of the Hidden Heartlands. The offering there, including its lakes and so on, fits in better with the natural outdoors offering of the Hidden Heartlands than with the historical-based offering of Ireland's Ancient East. That is important. We will keep that split under review and continue to engage with local parties on the matter.