Ms Ruth Andrews:

This plan is more at a strategic level, rather than getting into specific sectors or particular distribution channels. Airbnb was one of the contributors to the consultation phase and a very welcome one. Many existing products, whether bed and breakfast accommodation, guesthouses, self-catering accommodation or even hotels now use Airbnb as their distribution channel or window to the world. There is certainly a place for every type of product and every distribution channel that brings those tourists to us. The multigenerational tourism to which the Deputy referred has been a key facet of tourism for the last five or six years. We see it in the small group sector and it is very much an important element of who we target in the international markets and, indeed, on the domestic market.

Certainly, in terms of bed and breakfast accommodation and areas where we do not have a sufficient stock of accommodation, this enables people to get into the hidden heartlands. To have people opening up their homes to enable people to come and stay with them is absolutely an opportunity and a part of this. Airbnb is a distribution channel. It has been very much a part of tourism and business travel generally over recent years, and it will be into the future.