Mr. Paul Kelly:

Fáilte Ireland does not engage in conversations on pricing, other than to encourage our industry to offer good value. Good value is a combination of high quality and competitive pricing. That is all we do in that regard. I reiterate that 77% of hotel bedrooms are still unsold for the month of July. That will drive a level of price competition into the market. Different businesses will take different approaches to pricing and our message to consumers is to shop around because there is value out there, though there will be exceptions.

I think it is also important to know that these businesses have been closed with no revenue for four months. Owing to the operating guidelines and public health requirements, they are opening up with significant extra costs. They have reduced capacity because of social distancing and they have increased costs in cleaning, PPE, signage and so on. It is important that there is understanding of the financial pressures that businesses are under.