Mr. Paul Kelly:

Our new Keep Discovering campaign launched a number of weeks before the pandemic broke but we obviously had to stall that campaign. The campaign is ready to go again and covers all of the country. It is not right to use the campaign at the moment but we will come back to it in autumn, probably late September or early October, because that will be the right time to get that message out again. Keep Discovering is the largest campaign in which Fáilte Ireland has ever invested. The creative and media aspects of the campaign will be ready to go in the autumn. We have a programme of marketing campaigns ready to go now and in the next couple of years. Those campaigns will cover Ireland's Hidden Heartlands.