Anne Rabbitte (Galway East, Fianna Fail) | Oireachtas source

I will explain where I am coming from. The submission referred to three year olds recognising the brands. They know brands better than they know ABCs at three years of age. I talk openly about the big movie television slot. We know who sponsors it and the time of the evening when it is on. We know it is targeted marketing and we also know about the gimmicks being advertised to attract the children and how this puts pressure on the parents. I believe there should be a watershed for some of that marketing and it should be after 9 p.m. I am keen to hear the viewpoint on that.