Ms Anne O'Connor:

We have funded a number of initiatives. Recently in the north west a lot of work was done in publicising child and adolescent services. A team attended an international conference and did a lot of promotional work on what it was like to live in the area. The mental health division is part of the wider HSE and there are certain ways of working that are common across the HSE, within which we must work. We are trying to work with our services in promoting the areas within which they operate. For example, one can recruit a panel of 100 nurses but in recruiting a team to work in County Kilkenny or County Donegal, for example, we can show how it works and what the lifestyle is in either area. We are trying to change the way in which we promote areas in order that it becomes real and about living and working in a particular area.