Ms Moyagh Murdock:

So far this year we have conducted more than 6,000 road shows. We have a shuttle service that we send out around all shopping centres and areas of high footfall. We go through a very comprehensive demonstration on how to fit the car seat and to bring to the attention of parents, that it is not just a matter of switching a car seat from one vehicle to the other vehicle. We are also working with the suppliers of all the car seats and to the best of my knowledge 100% of the retailers who supply car seats provide a fitting service for parents. Obviously one would want to buy from reputable outlets because they are very committed to doing that for us. We have a booklet and CDs on it as well. We have it on our website and we can provide information for anybody who needs it. We just cannot get that message out to the public.