Professor Brian Singleton:

In response to the question on mentoring, which is what I proposed initially, there is a major disconnect. There is no point in sending my graduates to the enterprise board because neither can speak to the other. We are very lucky because we set up a programme on cultural creative entrepreneurship. It has only been running two years but we have someone very special to lead it. She set up her own business in the creative arts and gaming industry and is able to mentor the students through it. I am calling for a much more national strategy. She is just one individual. I am sure many people who have been very successful in the creative arts businesses would be very willing to give back something. At present, it is very much on an ad hocbasis and it is about who one knows, and I do not believe this is a strategy for education.