Ms Moyagh Murdock:

It is a combination of measures and not just one thing. It is a combination of awareness, community influence, working with the local authorities, the local community gardaí and road safety officers, the RSA, as well as signage, which is very important. Speed ramps also play a part in the campaign to reduce speed. A community approach is what is required so that speeding in residential areas becomes as anti-social as drink driving. That is the end goal, to make drivers realise that speeding through their local community is extremely anti-social and puts the lives of children, pedestrians and cyclists, in particular, at risk.