Mr. Gerry O'Regan:

Some journalists have crossed over and have become much wealthier than they were when they worked in their former profession. It is a case of everybody to his or her own choice. I do not see the spectre of PR as some new dark force threatening the very existence of the Fourth Estate. Nor do I see those involved in the industry getting their way with often strong-willed journalists. The journalist is primarily motivated by trying to obtain copy that is of interest to the public. PR material is often not of interest to the public.