Mr. Ross Mac Mathúna:

Labelling comes under the provision of trying to help people to make an informed choice about consumption. We need to be mindful of the fact that in giving them information, the label may not be the most appropriate point. We live in the age of technology and people have applications on their phones that may be able to give them information on the volume or content of alcohol in a product. That may be easier for them to recognise than information on a label that could become very crowded. We want to ensure they can be given the right information that will allow them to make an informed choice about the alcohol being consumed. It is appropriate for this to continue. There is a body of work ongoing in the European Commission on alcohol and labelling and it may be appropriate for us to take our guidance in Ireland from that piece of work.