Oireachtas Joint and Select Committees
Thursday, 26 March 2015
Committee of Inquiry into the Banking Crisis
Context Phase
Mr. Paul Mulligan:
The sponsorship of programmes goes way back. In the early days of radio all programmes were sponsored at one stage. Those of us who are old enough will remember all the sponsored programmes. As regards television, it was probably from the very early days. I could not say exactly, but the first sponsored television programmes were probably in the 1960s.
No comments